Innovating Communication
The challenge of creating a solution to show and explain highly technical services in an innovative way.
Communication Innovators
Getting Started
Our client was in the process of overhauling their website and approached us with an urgent need for a video that could quickly explain their services in a visual manner. The challenge was laid out for us to determine how we visualize their expertise providing security systems, national integration, physical infrastructure services, and A/V lighting, network and telephony solutions. We turned to using 3D animations and graphics combined with video footage that showcased aspects of their service performed by real people. Why? Because it’s the human element that makes all of the difference. In the end, we choose to work with businesses run by people not cables, machines, and data switches.
Setting the Project in Motion
We would all love to have every project come to us with unlimited resources and unlimited budget but that just isn’t real world conditions. Stock photography and videography is a tremendous asset to helping our clients communicate properly with their audience. Maybe time is limited to be able to set up and capture every scene we would like. Maybe there just isn’t the budget. Whatever the reason, stock assets help capture those moments that help tell your story better. And that’s what we are all about. Help you tell your story better. With creative visual treatments, we work to make stock imagery unique to your own production. It’s hard to convince your audience that you are a unique and special business when your videos look just like your competition.
The Result
One of the things that really makes this video stand out is the interaction of 3D spatial settings to help you understand the relation of various networking technologies that span between rooms and integrate between various security and networking systems. When you watch this video, what do you think? Does it make you want to have us create some custom animation work for your next video?
