Writing the story
The education industry is at the crossroads of change. While still focused on information and knowledge transferral, the industry is faced with many new realities that challenge the obsolete methodologies and models of who has it, who receives it, and how and where is it transferred.
No longer reliant on print sources and in-person classrooms, students are being redefined and allowed to learn through new mediums such as photography, video, and interactive experiences. The demand for visual content is exploding as remote learning through the internet continues to mature. Video is often the preferred means of learning and information consumption and studies have shown that short clips assist with efficient processing and recall.
And technology continues to allow the best and the brightest from around the world to become tomorrow’s teachers. Short informational clips provide deeper knowledge and allow teachers to engage with students as facilitators instead of lecturers. All of this change is not only placing a demand on video content created for the students but it can also be used to help our educational professionals learn and communicate with one another.
Finding the Story
Focus - Where to Look for the Story
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Industry innovators leading the change
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Technology learning needed to implement new means of educating our students
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Obstacles to address and opportunities for change leading to the transformation of education
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Day to day success stories of students excelling beyond traditional standards and metrics
Create - Why Video is a Good Fit
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Increased use of video technology helps to train staff
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Video content becomes reusable learning material to share between instructors and teachers
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Live streaming of learning to and from new “classroom environments”
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Ability to connect video content with analytics to measure learning and retention
SOLUTIONS AND SERVICES
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Video production
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Virtual Reality allow students to see and interact with learning topics
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Explainer videos (enrollment process, admissions, student expectations) become available on-demand to parents and guardians and reduce staff’s need to repeat important information
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Promotional “welcome to our school” videos
Present - Relating to an Audience
TARGET AUDIENCES
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Our youth
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Industry professionals (teachers, faculty, and administrators)
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Government officials and politician
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Parents and community members
Feature Project
Transcending Typical Education
We helped Wayshower College develop the ‘Man and the Universe” lecture by animating their iconic stick figure through motion capture technology.
